Heritage Signs & Displays collaborated with the branding professionals at The Gathery to brand the interior space of the Union Market in Washington, DC as part of the Ready to Work coalition by Indeed. Our team of sign pros created and installed eye-catching event displays and wall graphics to brand the space and nurture an immersive experience out of a familiar space in Washington, DC.
The Gathery is an editorially-born creative agency based out of Brooklyn, New York that specializes in experiential marketing and content creation. The agency was contacted by Indeed’s Ready to Work coalition in time for the Fall 2022 job fair in downtown Washington, DC. The Ready to Work coalition is dedicated to connecting employers with qualified candidates and providing a hub for job seekers to find fulfilling work.
The Gathery contacted the team at Heritage Signs & Displays to fabricate new event signs for the upcoming job fair. As a leading sign shop in the Washington DC Area with a special emphasis on event backdrops and interior signs, our sign makers were eager to work with these leading brands for this exciting event.
The job fair required a complete branding of the Union Market space in which the event was to be hosted, which required a variety of interior signage elements on multiple floors of the building’s interior. Window graphics made from adhesive vinyl were custom printed, rectangularly cut, and applied to the front windows, upper windows, and lower windows. Union Market sits just outside of the NoMa Neighborhood, east of Downtown Washington, DC, Penn Quarter, and Adams Morgan Neighborhoods, and north of the Capitol Hill Neighborhood and H-Street Corridor.
The graphics on the upstairs floor were applied to both the windows and surrounding walls to match the Ready to Work branding. The window perf vinyl allowed for a seamlessly blending of the wall and window graphics without obstructing the window views.
On the main floor of the Union Market, wall graphics were created displaying the Ready to Work logo. Adhesive vinyl graphics were latex printed, contour cut, and applied to the walls of the Union Market’s interior. Some wall wraps served as wayfinding signs to label the restrooms, entrances, exits, and other areas of the space in a visually appealing way that was still maintaining the event branding.
Additional double-sided custom event displays were fabricated from foam core. They were UV printed, rectangle cut, and assembled to be freestanding signage to direct and inform attendees about the event itself, as well as additional features and services of the Ready to Work coalition. The other event sponsors were highlighted on boards made from cardstock and installed in strategic locations throughout the event space.
Upon completion of the sign installation, the space was ready for the Ready to Work job fair, having been branded with appealing signage that enhanced the venue and reflected the sponsors in a visually captivating way. Both the setup and removal processes were accomplished using Heritage’s commitment to transparency and rapid turnaround times at all steps of the process. One of the representatives from The Gathery said that the Heritage team was “extremely efficient, precise with their work, kind and helpful. Hope to work with them again in the future.”
Heritage Signs & Displays Is a Leading Washington, DC Sign Company
Heritage Signs & Displays is a local, veteran-owned sign company serving Washington, DC, Southern Maryland, and Charlotte, NC. Heritage is known for quality project management and customer service in support of clients’ commercial interior graphics, event signage, retail point of purchase displays, commercial printing, and direct mail.
To inquire about a project for your business, call Heritage Signs & Displays at (202) 609-9761 or use the convenient online form to Get a Quote today!
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Original Source: https://heritageprinting.com/blog/the-gathery-project-spotlight/
Joe Gass
Heritage Signs & Displays
A Veteran Owned Company That Seeks To Honor God By Serving Others
2639 Connecticut Ave NW, Washington DC 20008 (202) 609-9761
2739 Interstate Street, Charlotte NC 28208 (704) 551-0700
2854 Old Washington Road, Waldorf, MD 20601 (301) 843-1995
